Three years of 8.28 and it has been such a joy! Through all the ups and downs and the pandemic, we are so grateful to be here, open, and in community with all of you! The past three years have been such a blessing and we wanted to celebrate with y’all! In honor of our 3rd birthday, everything in the store is 25% off until May 3rd with code "HBD828"!
If you’re new around here, we wanted to tell you all about the idea behind the store and why we love what we do so much!
It’s the middle of the week and you’re sitting at your desk dreaming about the weekend. You start mentally taking inventory of your closet and realize that you have NOTHING you want to wear. You scour the internet looking for the perfect outfit, found one shirt here, a pair of jeans here, but in reality it’s all more than you really want to spend on your clothes for the weekend. So you start bargain hunting but can’t find anything you like in your price range.
8.28 Boutique was founded on the premise that you would never have to look at 15 different clothing stores for the right clothing and accessories at the right prices again. Meet your new affordable, chic, fun, one-stop-shop for women's clothing and accessories for any occasion.
HOW WE SHOP:
We shop like it's for our nit-picky sister, so each cost-friendly product is carefully hand-chosen by our founder, Caroline, and then reviewed for quality assurance. Each piece of clothing on our site is modeled for fit and sizing reference. Think of us as the trendy, fun, affordable clothing boutique you’ve always wanted at the tip of your fingers!
Born and raised in Lakeland, FL, Caroline feels deeply connected to the community in Lakeland and loves the "big little town" energy. The Lakeland community really loves its people, and will go out of its way to help and support you. Plus, she is surrounded by her family here, and it is such a blessing for her to be close to them!
WHY MAKE 8.28?
As an avid in-store shopper, Caroline realized that once she was employed, she never had time to go into the shops she loved in Birmingham, AL. Her hours at her job kept her very busy. She started online shopping more and learned more about the brands she loved, but they often weren't available. Pieces in her price range looked cheap or weren’t in style. For every event or special occasion, shopping would start three weeks in advance, so there was plenty of time to order and return enough items to find something that would work.
8.28 Boutique has become an incredible community with a fabulous online presence (thank you, Instagram!) and is truly the most fun place to shop. You and every 8.28 Boutique visitor help build the foundation of our store. Your style is crucial to deciding every piece we choose. We are so grateful to work with you and share a community that makes 8.28 an incredible place to shop. Every woman with whom I get to interact teaches me something, and helping dress beautiful, amazing clients is the best job in the world.
We try to keep up current trends here at 8.28, while also having classic pieces so you don’t have to restock your closet as trends come and go. Caroline's personal style has always been based around classic staples, like a nice black blouse and white jeans. But I think it's so important to mix it up and include trendy, unexpected pieces to a more classic outfit.
A great example - instead of just buying a classic blazer for work, buy a snakeskin blazer instead. You have the classic piece - the blazer -with the trendy and fun detailing of the snakeskin print! It's a way to have the best of both worlds. Shop Caroline's favorite pick's here.
We are adding new styles and pieces every week and plan to continue to expand the brands we carry as we continue to grow with your help!. Stay up to date on all 8.28 news by signing up for our newsletter and text updates!
Thank you so much for visiting our store the past three years! We are always here to answer any questions, offer product ideas or if you just want to say hello - drop us a note at email@example.com. Don’t forget to sign up for our text messages by texting "828" to 833-603-1722!